Thursday, February 21, 2019
Text Size

Site Search powered by Ajax

Ikea opening in India brings traffic to standstill

Huge crowds gather in city of Hyderabad as Swedish furniture chain opens store.

Swedish flat pack furniture giant Ikea has opened its first store in India, drawing huge crowds and bringing traffic to a standstill.

The opening ceremony in the city of Hyderabad on Thursday was attended by Klas Molin, the Swedish ambassador to India, and K Taraka Rama Rao, the state minister for Telangana.

Molin told employees at the store before the opening that Ikea "symbolises Swedish values and the things [Sweden] wants to offer India".

The Swedish embassy in India's Twitter account said it was "very proud" of the opening. 

Footage shared by local media outlets showed throngs of shoppers trying to enter the store, as staff tried to maintain order.

The Times of India shared an image of bumper-to-bumper tailbacks on the road leading to the store in Hyderabad's tech quarter, called Hitec City.

Around 35,000 people are expected on a daily basis at the 400,000 square-foot store.

The size of the crowds has led to comparisons to Black Friday sales on social media.

In many Western countries, the sales held in late November have become infamous for drawing huge numbers, with scenes sometimes turning violent as shoppers try to beat each other to the best deals. 

No such incidents were reported in Hyderabad.

#Ikea, the Swedish multinational home furnishing retailer, today opened its first India store in the IT hub of the Nizami city of Hyderabad. A huge response from the people but heavy traffic around!

— Irfan Faras (@IrfanFaras) August 9, 2018

Ikea has more than 300 stores in 38 countries, and the opening of new ones are often accompanied by large crowds.

Its first Indian outlet also includes a creche, and a restaurant, which will serve up Indian variants of its most well know dishes, such as meatballs, as well as Indian staples, such as biryani. 

Items advertised on the store's website range from a serving bowl for 349 rupees ($5) to a wing chair for 15,990 rupees ($232).

blog comments powered by Disqus

Subscribe via RSS or Email:

Amazon HQ2 'to be split over New Yo...

Read More

Saudi to cut oil exports by 500,000...

Read More

European Union extends sanctions on...

Read More

What is SWIFT and why it matters in...

Read More

Bin Salman launches Saudi Arabia's ...

Read More

China's Xi pledges to lower tariffs...

Read More

Most Read Articles

Most Read News


Thanks to all of our supporters for your generosity and your encouragement of an independent press!

Enter Amount:



Login reminder Forgot login?

Subscribe to MWC News Alert

Email Address

Subscribe in a reader Facebok page Twitter page

Israel pounds Gaza

India's Kerala state devastated

Capturing life under apartheid